America Outdoors Association
America Outdoors Association

October 22, 2012

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AOA's Marketing & Management Conference

December 4 - 6, 2012 
Daytona Beach, FL.

America Outdoors Association Bulletin

Nominations Open for Awards

Excerpts from Interesting Editorial in 1992 by former Senator George McGovern

2012 Trade Show Exhibitors

The Esther Sanborn Environmental Excellence Award

The Esther Sanborn Environmental Excellence Award was established as a way of recognizing those determined to preserve and protect our natural resources and surrounding areas upon which our member businesses make their living. This award represents the Associations’ commitment to environmental causes that protect our livelihoods.  Sensitivity to the earth’s resources is of paramount concern to our industry. Our natural environment must be protected for its intrinsic beauty, but also as a recreational resource.

If you would like to nominate someone, please reply to or with the name of the nominee, their company, and  information about the environmental stewardship project that you are nominating them for.  We need to receive names by November 7, 2012.

Exemplary Service Award
This award is given to the individual who has given sustained distinguished service for the betterment of the industry over the years.  Contributions can be in any area that benefited the industry through risk management, government affairs, safety, and support for the mission of the Association and the overall betterment of the industry.
If you would like to nominate someone, please reply to or with the name of the nominee, their company, and information about why you are nominating them for the Exemplary Service Award.

Excerpts from a little known Op-Ed written by former Senator George McGovern in 1992 in the Wall Street Journal

If you are old enough, most of you remember Senator George McGovern as anti-war candidate who ran against Richard Nixon in 1972.  Lesser known is his abbreviated career in small business. After he retired from politics he plowed the earnings he made from a speaking circuit into Connecticut’s Stratford Inn that went bankrupt in part because of the recession that followed shortly after his purchase in 1988 and the regulatory and other challenges facing small business that increased the cost of doing business. 

But my business associates and I also lived with federal, state and local rules that were all passed with the objective of helping employees, protecting the environment, raising tax dollars for schools, protecting our customers from fire hazards, etc. While I never have doubted the worthiness of any of these goals, the concept that most often eludes legislators is: "Can we make consumers pay the higher prices for the increased operating costs that accompany public regulation and government reporting requirements with reams of red tape." It is a simple concern that is nonetheless often ignored by legislators.

Our Connecticut hotel, along with many others, went bankrupt for a variety of reasons, the general economy in the Northeast being a significant cause. But that reason masks the variety of other challenges we faced that drive operating costs and financing charges beyond what a small business can handle.

In services, however, consumers do have a choice when faced with higher prices. You may have to stay in a hotel while on vacation, but you can stay fewer days. You can eat in restaurants fewer times per month, or forgo a number of services from car washes to shoeshines. Every such decision eventually results in job losses for someone. And often these are the people without the skills to help themselves -- the people I've spent a lifetime trying to help.

In short, "one-size-fits-all" rules for business ignore the reality of the marketplace. And setting thresholds for regulatory guidelines at artificial levels -- e.g., 50 employees or more, $500,000 in sales -- takes no account of other realities, such as profit margins, labor intensive vs. capital intensive businesses, and local market economics.

We Have a Great Lineup Of Exhibitors for 2012

ACA * Achilles Inflatable Boats * Administrative Resources * Adventure Office * AdventureRes, LLC * Aerial Adventure Technologies * AIRE, Inc. * ALPS Mountaineering * Apumayo Expediciones * Arctic Reservations * Beryl Minghini Sales * Can-Coctions * Cascade Creek Company * Caviness Woodworking Co., Inc. * CBIZ Insurance Services * Challenge Design Innovations * Challenge Towers * Confluence Watersports * * Demaree Inflatable Boats, Inc. * Down River Equipment * East-West Printing, Inc. * EMI Sportswear * Evergoing Products Group, LLC * Fund Your Dream * G.A. Printing * Gattuso Distributing, Inc. * GPD Insurance * High Wind Productions * Huge Sportswear * Hyside Inflatables * Immersion Research * ISODISC * Jackson Kayak * Johnson Outdoors * Man of Rubber * Maravia * Midwest Raft Distributors * MV Sport * NRS * OPI Ohiopyle Prints, Inc. * Osagian Canoes * Ouray Sportswear * Outdoor Ventures Group, LLC * Paddlesports Warehouse * Paluski Boats/Valley Paddles * Phoenix Experiential Designs * Point 65 Kayaks Sweden * Pyranha US/Feelfree Kayaks * RESMARK Systems * Rocky Mountain Rafts * Sattler Insurance Agency * Sawyer Paddles and Oars * SEA-LECT Designs * Shred Ready, Inc. * SOTAR/White Water Mfg. Inc. * Sport Staff, Inc. * Star Inflatables/Woosung CNA LLC * The Duck Company * Thompson-Gusic Insurance Group * Triptiva Reservation & Management Software * Vanguard Inflatables * Wenonah Canoes, Inc. * Wilcor International * Worldwide Outfitters & Guides Association * * Zodiac of North America 





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Phone: 1-800-524-4814

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