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America Outdoors Association

April 19, 2011


America Outdoors Association Bulletin

Essential Risk Management Practices DVD Scheduled for Release this Month

Historic Wolf Delisting Rider Passes Congress in the Budget Bill

This Week's Online Class: Telling Your Story With Interactive Marketing

Essential Risk Management Practices DVD Scheduled for Release this Month

The final touches have been put on the "Essential Risk Management Practices for Your Recreation or Adventure Travel Business" DVD. It will be pressed this week.  This 2 hour Training DVD features five distinct segments for training guides, reservationists, owners, and other staff. 

Click here for an order form to get yours in time for the start of 2011 season.

Special thanks to Tracey Knutson and Marni Walsh for the extra effort in putting this great training DVD together.

The release price is $195.  You will not be disappointed - the risk management programming was the one of the highest rated programs at our 2010 event.

The content is based on Tracey’s direct experience defending a number of cases in our industry in addition to her research on these issues.  The DVD will have a menu with the following segments:

  • Post Incident Response
  • Safety Talks and Orientation
  • Minors
  • Employment Issues
  • Marketing/Representations
  • A PDF summarizing the content

And lots of action footage to keep your staff’s attention!

Historic Wolf Delisting Rider Passes Congress in the Budget Bill

After years of legal wrangling, with bipartisan support, Congress voted to remove wolves in Montana and Idaho from the endangered species list with a rider in the Continuing Resolution, which funded the federal government for the remainder of the fiscal year.  President Obama signed the bill on Friday.  Sponsors of the effort in Congress included Representative Mike Simpson (R-ID) and Senator Jon Tester (D-MT).  Representative Denny Rehberg has also introduced a bill to delist wolves in the entire lower 48 states, but there has been no action on that provision.  Rehberg is running against Tester for his Senate seat in 2012.

The wolf delisting legislation is historic because the action marks the first time in the 38 year history of the Endangered Species Act that Congress has acted to delist a specie. The Fish and Wildlife Service had recommended delisting which was blocked by lawsuits from the Center for Biological Diversity and others.  Wolf populations have far exceeded recovery goals, growing from the sixty-six critters introduced from Canadian populations in the mid-nineties to  more than 1,600 today. 

The language in the legislation states:
EC. 1713. Before the end of the 60-day period beginning on the date of enactment of this Act, the Secretary of the Interior shall reissue the final rule published on April 2, 2009 (74 Fed. Reg. 15123 et seq.) without regard to any other provision of statute or regulation that applies to issuance of such rule. Such reissuance (including this section) shall not be subject to judicial review and shall not abrogate or otherwise have any effect on the order and judgment issued by the United States District Court for the District of Wyoming in Case Numbers 09–CV–118J and 09–CV–138J on November 18, 2010.

Previously, the U.S. Fish and Wildlife Service rejected a plan to delist wolves in Wyoming but lost the initial round in Court when a Federal judge declared the agency’s decision invalidating Wyoming’s recovery plan to be “arbitrary and capricious.”  When a specie is delisted states where the specie roams must have a USFWS approved plan to ensure the long term recovery.  The State of Wyoming and the USFWS are now in deep into negotiations to delist wolves in Wyoming.

Join Us For This Week's Online Class:  Telling Your Story With Interactive Marketing

Troy ThompsonTroy Thompson, of Travel 2.0 Consulting, takes you beyond the social, mobile and new media hype to show every destination marketer how to create an integrated marketing strategy. Telling Your Story With Interactive Marketing, is the perfect resource for learning how to excel on any interactive medium via the power of story.
Speaker: Troy Thompson
Date: Thursday, April 21, 2011
Time: 1PM to 2PM Central
Registration Fee $49.95 or $39.96 (20% Discount) for America Outdoors Members (Use Coupon Code AOA)
Learn More. 
Register Now.

 Next Week's Online Class
The Findability Formula for Linkedin:
B To B Social Media Made Profitable!
Linkedin focuses on business to business selling. The big question is, how do I ensure that my tourism business gets found on Linkedin? By implementing new ideas and a greater understanding of how keyword research can help make you findable in Linkedin, you will discover tangible steps to optimize and design a successful Linkedin profile for you and your business.
Speaker: Heather Lutze
Date: Thursday, April 28, 2011
Time: 1PM to 2PM Central
Registration Fee $49.95 or $39.96 (20% Discount) for America Outdoors Members (Use Coupon Code AOA)
Learn More Register Now
How do the online courses work?
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