Markets evolve, regulations change. As a professional outfitter, you need to stay current on big trends and tiny details. Our annual conference happens every December offering the ideal opportunity to learn from the expertise of industry professionals, see the latest gear and get up-to-date on governance affairs.

Year round, 24-7, members can access updated advice and answers on all aspects of your business, from safety and staff training to risk management and effective promotion. America Outdoors membership opens the door to updates on regulations, marketing and business developments, on relevant outdoor industry news, and learning from the experiences of fellow outfitters.

 

America Outdoors keeps you in the know. Browse outdoor industry news here.

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Results: 196 Articles found.

  • The Oufitter Brief - August 2025

    In this issue: a welcome from AO’s new Executive Director, conference registration now open for Salt Lake City, and a reminder to renew your membership. Plus, key policy updates including BLM’s new categorical exclusions, USDA’s proposed USFS reorganization, and the latest on EXPLORE Act implementation. Stay informed, stay connected, and join us in shaping the future of our industry.

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  • Understanding Rules for Permit Reviews Under the EXPORE Act

    The EXPLORE Act updates and standardizes how the Forest Service and the BLM review outfitter permit use. It replaces outdated policies, sets new review rules, and introduces more flexible options for unused capacity and performanced-based adjustments.

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  • Secretary Burgum Signs Order to Launch EXPLORE Act Implementation

    America Outdoors celebrates the launch of the EXPLORE Act’s implementation—landmark legislation to expand and modernize outdoor recreation on public lands—through a Secretarial Order signed during Great Outdoors Month. This major step forward supports outfitters, rural economies, and increased access, and we’re proud to help lead the way alongside our partners.

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  • Do Your Media Assets Suck, and Are You Ready to Fix Them?

    Many adventure brands struggle with poor or disorganized media assets, limiting engagement and sales. In this article, Liquid Spark highlights the power of high-quality, inclusive visuals to attract and convert audiences. A strong media strategy—including audits, user-generated content, influencer collaborations, and organized asset management—can transform your brand presence. Visual storytelling isn’t optional; it’s essential to stand out and grow in today’s market.

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  • Empowered Response Foundational Tools to Support Your Team

    Stress is natural and can build resilience, but chronic stress can damage the brain, impacting memory, emotion, and mental health. In high-stress fields like the outdoor industry, daily pressures can quietly lead to lasting "stress injuries." Early recognition, maintaining calm, building connections, and fostering hope are critical to protecting long-term well-being.

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  • The Ocoee's Enduring Contribution to the Outfitting Industry

    This article details the fight to secure water releases on the Ocoee River offering a powerful example of how long-term advocacy benefits outfitters for generations. From the historic 1984 TVA agreement to landmark legislation ensuring downstream recreation, industry pioneers paved the way for a thriving outdoor recreation economy. The work we do today continues the legacy of securing water access, protecting public lands, and fighting for polices that support the outfitting industry.

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  • Leading Valiantly: Inspiring Leadership in Uncertain Times

    Leading valiantly is not just about achieving results, but also inspiring and empowering others to reach their full potential. Jeannette will share strategies to have an adventure and not an ordeal when being a leader is most challenging.

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  • Outfitters Converge on Capitol Hill for Camp Washington 2025

    Camp Washington 2025, America Outdoors annual DC fly-in, moved the needle across many issues for the outdoor recreation industry. With 30 advocates dispersing across Capitol Hill to connect their members of congress in 14 different states over the course of 40 meetings, outfitters and guides delivered a coordinated message addressing America Outdoors' top policy priorities.

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Results: 196 Articles found.